What's needed to get in the top spot?
You might’ve picked up on the various tactics to get to the top of Google throughout our SEO guides.
There are a few things that can help; On-Page Technical SEO Optimisation to make sure that your site has the right information in the right place; the next is to make sure traffic is going to your site.
The average page in the top spot of Google has over 35,000 backlinks to it. Before you throw your hands up in the air - let’s break down why that isn’t that big a number.
If you’ve got 5 social media accounts; Instagram, Facebook, LinkedIn, Pinterest, Twitter. You post your latest blog on each of these platforms. It gets shared on each platform once; more people see it, more search engines index it, the snowball effect continues to the point your site appears in more and more places, each of these places is a backlink to your site.
It can be quite easy to get a lot of links back to your site, it’s just knowing the most effective method to do it and being consistent in applying your strategy.