AI Search

Voice search was supposed to change everything. The reality is more nuanced. Here is what UK businesses actually need to know about it in 2026.

Featured snippets sit above all other organic results. Here is what they are and how to structure your content to win them.

Google deprecated FAQ rich results in May 2026. Five days later, a client asked if we should rip out their FAQPage schema. The answer is no, and the reason matters...

"Traffic is down 30% but the phone is still ringing. Should I be worried?" Increasingly, the answer is no. Here is the diagnostic we use to tell a real problem...

A surprising number of UK SME websites are silently blocking the AI crawlers they want to be visible in. Cloudflare's AI Fight Mode is on by default. Old robots.txt rules...

AI Overviews now answer most commercial searches before anyone clicks. Here's a clear-eyed look at what they are, why they matter, and what UK businesses should actually change to stay...

65% of searches now start in AI. If your business is not being cited by ChatGPT, Perplexity, or Google AI Overviews, you are invisible in phase one of the buyer...

Search has changed. And it is still changing. For years, SEO meant ranking in the list of links Google shows when someone searches. That still matters. But now Google also...

Edinburgh has a genuine tech scene. Skyscanner was built here. FreeAgent started here. A real fintech cluster has grown up around the city's long-established financial services base. Queen's University and...

Here is something most people outside the Northern Ireland market do not appreciate: Belfast's search results are significantly less contested than equivalent searches in most GB cities. That is not...