BrisTechTonic is a Bristol SEO agency offering aeo that gets UK businesses found on Google, the local map pack and the AI assistants they now ask, like ChatGPT and Perplexity. AEO is the work of becoming the source an AI assistant names when it answers a question in your industry. It runs alongside SEO, using the same groundwork of making clear who you are and adding the extra details AI can read, but aimed at the answers AI quotes rather than the links people click. We measure it by how often you get named and how many enquiries it helps bring in, never by views alone.
How do we do AEO? Six things, in this order.
See who AI names now
Where AI assistants currently get their answers about your industry, and who they credit. The honest starting point.
Map the questions buyers ask
The 40 to 120 questions your buyers put to AI assistants, ranked by how valuable each one is to your business.
Add the details AI can read
The extra behind-the-scenes details, like your prices, products and who you are, set up so AI can understand you without guessing.
Source-worthy content
Original facts, figures and reference pages written to be quoted by AI, not just to rank on Google.
Get mentioned in trusted places
Getting you mentioned in the websites and publications AI already trusts in your industry.
Monthly citation tracking
How often you are named across ChatGPT, Gemini, Perplexity and Google's AI answers.
These are industry figures, not our own results, and we do not invent numbers. Answer engines quote a handful of sources, so the game is being one of them, not just ranking. No citation is ever guaranteed.
AEO, with the numbers.
Which AI assistants can we get you found in?
Each assistant sources and cites answers differently. We have a dedicated approach for every one, and a page that explains it.
ChatGPT
When your buyers ask ChatGPT who to use, you want to be the name it gives. That is earned, not bought, and it is the work we do.
Get found here →Perplexity
Perplexity shows its sources on every answer. We make sure yours is one of the links a buyer clicks.
Get found here →Google AI Overviews
AI Overviews now sit above the classic results for many searches. We get your content into the summary, and the links beside it.
Get found here →Google AI Mode
AI Mode is Google's conversational search: deeper, multi-step answers over its index. We make sure you are named in them.
Get found here →Gemini
Gemini is Google's assistant, grounded in Google's index. We make your business the source it grounds its answers in.
Get found here →Claude
When your buyers ask Claude who to use, we make sure your business is a name it can stand behind.
Get found here →AEO specialisms.
You learn how to become the source Google's AI quotes at the top of the page, before anyone even scrolls down to the normal results. This is a practical, up-to-date guide to building pages that Google's AI answers can pull from, trust and credit to you.
You become one of the few sources that AI tools name when they answer your buyers' questions, instead of a link they never show. That is the whole job, and we do it.
You become the source the AI chatbots read, trust and name. We work with how ChatGPT, Claude, Gemini and Perplexity actually find their answers, not a trick that stops working next month.
You win by treating Google search and AI answers as one programme, not a choice between them. SEO earns the click, AEO earns the mention in the AI answer, and we show you how they share the same groundwork and pay off together.
You become the clearest, best-backed answer in your market, and we measure whether the AI tools actually name you. We get your business found, understood and named by ChatGPT, AI Overviews, Perplexity, Gemini and Claude.
You become one of the sources AI search reads, trusts and names when it writes the answer, instead of handing your buyers a list of links. That is the work, and we do it.
You become a name Copilot can suggest when someone at work asks about what you do. It sits inside Windows, Edge, Bing and Microsoft 365, and we make sure your business is in the answer.
Is AEO worth doing for you?
Do this if
Do not bother if
What lands on your desk.
See what AEO could do for your pipeline
How do we measure AEO? The same numbers, the same way, every month.
Fixed at the start of the engagement so the reporting cannot be reshaped later to flatter the result. Whether they moved or not, they are in the report.
How often AI names you
How often you are named as the source across the main AI assistants, tracked question by question.
Enquiries AI helped with
Enquiries where an AI answer was part of how the customer found you, so the work ties back to real money.
Questions you show up for
Out of the questions that matter most to you, how many you appear in the AI answer for at all.
How well AI can read you
Whether AI can cleanly understand who you are and what you offer, the foundation everything else sits on.
You deal with our small, experienced Bristol team directly, from the first call to every monthly report.
Meet the team →Thinking of switching from another agency?
Moving your AEO to us is more straightforward than staying somewhere that is not working. You keep everything you already own, we pick up without a gap, and we can run the whole thing for you or work alongside your team and your developers, whatever suits.
A free look first
We review what your current agency has done, tell you straight what is worth keeping and where the quick wins are. No obligation to move.
You keep what's yours
Your site, content, Google Business Profile and analytics stay in your name. We work with what you already have; nothing is held hostage.
A clean handover
We map the work across, set a plain-English baseline in the first few weeks, and carry on from there. No starting from zero, no quiet ranking gap.
Three-month minimum, then rolling monthly on 30 days’ notice. No long lock-in, no exit fees.
What do clients ask us about AEO?
Can you guarantee we appear in ChatGPT?
No, and anyone who says they can is guessing. We improve the things AI actually pays attention to, and report honestly how often you get named, up or down.
Is this just SEO with a new name?
It shares the same groundwork, but the goal is different: getting quoted in an answer, not just clicked on. It runs alongside SEO on every plan above the entry level.
Which engines do you track?
ChatGPT, Google AI Overviews, Perplexity and Gemini as standard, with others added where your buyers use them.
Do you sell AEO on its own?
Rarely. Without solid SEO and a reputation behind you, there is little for AI to quote, so we are honest when it is too soon.
What is AEO?
AEO, or answer engine optimisation, is the work of becoming the source an AI assistant names when it answers a question in your industry. It builds on the same groundwork as good SEO, making clear who you are and adding the details AI can read, but aimed at the answers AI quotes rather than the links people click.
How do you get a business cited by ChatGPT?
By improving the things AI actually relies on: clear details it can read, a consistent picture of who you are, content worth quoting, and backing from places AI already trusts. Nobody can guarantee it, so we track how often you get named honestly rather than promise it.
“The guys at BrisTechTonic are great - friendly and always helpful. I would highly recommend!”
“I've had the pleasure of working with Chris on several SEO projects for my websites in the health field. He was definitely been able to demystify things so that I felt able to make decisions with him and feel confident they were the right ones. For a non-techie, that is worth gold! I look forward to working with Chris again and warmly recommend him to anyone who - like me - is unsure about all things SEO.”
“I was recommended by my branding partner to use Chris and his team last year. I can’t recommend them highly enough. They are very responsive , easy to communicate with and great at translating techy stuff when needed. They are now an essential part of my business model”
You work directly with the senior people who do the work, a small Bristol team you will actually get to know, not a call centre or an account manager relaying messages.
Meet the team →
