BrisTechTonic is a Bristol SEO agency offering claude that gets UK businesses found on Google, the local map pack and the AI assistants they now ask, like ChatGPT and Perplexity. Claude answers from what it learned in training and, increasingly, from live web search with citations. Being named means being a clear, authoritative, well-structured source it can retrieve and trust, in a model that leans hard toward citing credible, well-supported information.
Claude draws on its training and, when web search is on, on live results it summarises and cites. It is built to favour trustworthy, well-supported information and to be careful about what it asserts, so clear, credible, crawlable content backed by corroboration is what earns a mention. As with the other assistants, on-page clarity and authority decide whether you are the source it uses.
What does claude put on your desk?
What does claude include?
Crawlable, machine-legible pages
Claude's web-search answers only draw on pages it can actually read. We remove the loading, structure and access problems that hide your content from a machine, so the reasons to name you are right there on the page and within reach.
Explore →Evidence and corroboration
Claude leans hard toward well-backed claims. We set out your know-how, figures and named sources so a careful tool can quote you directly instead of hedging, and we build the independent coverage that confirms it.
Explore →Entity consolidation
One consistent identity for your business across your own site and the wider web, so Claude knows exactly who you are and does not blur or confuse you with a similarly named competitor.
Explore →Answer-worthy content structure
Content laid out so the specific fact a buyer's question needs is easy to lift and credit to you: clear definitions, direct answers, and the reasoning and figures behind them rather than vague claims.
Explore →Web-search vs training answers
Claude names live results when web search is on and answers from memory when it is off. We work on both, so you show up whether the question sends it searching afresh or it answers from what it already knows.
Explore →Measurement against your buying questions
The point of the work is whether real potential customers hear your name. We track your actual buying questions across Claude over time and report you named, a competitor named, or nobody, with no flattering spin.
Explore →Want claude handled by the people who actually do the work?
Book a call →How does claude work, step by step?
Map the real questions
We build the set of buying questions your potential customers actually ask Claude in your field, then record who gets named today: you, a competitor, or nobody at all.
Audit crawlability and clarity
We check the pages that should answer those questions can be read by a machine, are free of the traps that hide content, and are clear enough that the relevant fact is easy to find and lift.
Strengthen the evidence
We shape your know-how, figures and sources into well-backed, quotable statements, so a careful tool can quote you with confidence instead of talking around you.
Consolidate the entity
We tidy your identity across your site and the wider web into one consistent picture, so Claude credits the right work to the right business.
Earn corroboration
We build the independent coverage and references that make you a safe name to give, because Claude trusts what respected outside sources confirm.
Re-test and report
We put your questions to it again on a regular schedule, watch for progress as the tool and its search change, and report honestly on where you now stand.
Real people doing the work, and putting their name to it.
You deal with our small, experienced Bristol team directly, from the first call to every monthly report.
Meet the team →Are we the right fit?
Get named in the answer, or get skipped.
These are industry figures, not our own results, and we do not invent numbers. Answer engines quote a handful of sources, so the game is being one of them, not just ranking. No citation is ever guaranteed.
“The guys at BrisTechTonic are great - friendly and always helpful. I would highly recommend!”
Allanah Fenwick
This is run by experienced people with years of combined agency experience between us. We work in Claude and the other AI tools ourselves, so what we recommend comes from watching how it actually answers your buying questions, not from a slide about how AI search is meant to behave. We are careful to promise only what we can stand behind: better evidence, cleaner pages, a clearer identity, and honest measurement, never a guaranteed mention.
Meet the team →Claude, with the numbers.
Real people on your account, not a faceless agency.
You work directly with the senior people who do the work, a small Bristol team you will actually get to know, not a call centre or an account manager relaying messages.
Meet the team →
What clients say about working with us.
“I've had the pleasure of working with Chris on several SEO projects for my websites in the health field. He was definitely been able to demystify things so that I felt able to make decisions with him and feel confident they were the right ones. For a non-techie, that is worth gold! I look forward to working with Chris again and warmly recommend him to anyone who - like me - is unsure about all things SEO.”
“I was recommended by my branding partner to use Chris and his team last year. I can’t recommend them highly enough. They are very responsive , easy to communicate with and great at translating techy stuff when needed. They are now an essential part of my business model”
“We've been working closely with Chris, Hannah and the team for over 12 months now. As a small company with ambitious growth plans, it was incredibly important that we made the right choice on who to trust with our SEO. 18 months later, we're totally thrilled with our experience so far and our growing online presence within our market. We'd happily recommend BTT and their services to other SMEs. Drop them an enquiry!”
Thinking of switching from another agency?
Moving your claude to us is more straightforward than staying somewhere that is not working. You keep everything you already own, we pick up without a gap, and we can run the whole thing for you or work alongside your team and your developers, whatever suits.
A free look first
We review what your current agency has done, tell you straight what is worth keeping and where the quick wins are. No obligation to move.
You keep what's yours
Your site, content, Google Business Profile and analytics stay in your name. We work with what you already have; nothing is held hostage.
A clean handover
We map the work across, set a plain-English baseline in the first few weeks, and carry on from there. No starting from zero, no quiet ranking gap.
Three-month minimum, then rolling monthly on 30 days’ notice. No long lock-in, no exit fees.
How much does claude cost?
All + VAT · 3-month minimum, then 30-day rolling| What's included | Lite £299 + VAT / month | Max Most chosen £449 + VAT / month | XL £849 + VAT / month | Custom Contact us |
|---|---|---|---|---|
| Technical & on-page SEO | ✓ | ✓ | ✓ | ✓ |
| AEO / AI-search layer (found in ChatGPT, AI Overviews) | ✓ | ✓ | ✓ | ✓ |
| Local map-pack optimisation | ✓ | ✓ | ✓ | ✓ |
| Page creation | ✓ | ✓ | ✓ | ✓ |
| Blog posts / month | Add-on | Add-on | 2 | Tailored |
| AI Authority building | — | — | ✓ | ✓ |
| Plain-English monthly report | ✓ | ✓ | ✓ | ✓ |
| Best for | Getting the foundations right | Competing on your key terms | Going after it hard, incl. AI authority | Shaped around your goals |
Before you get in touch.
Does Claude cite sources?
Increasingly, yes. When web search is on it summarises and cites live pages, so being a clear, credible, crawlable source is how you become one of them.
Can we guarantee Claude names us?
No, and nobody honestly can. We make you the most credible, citable option and measure whether it is working against your own question set.
Is getting cited in Claude different from ChatGPT?
The foundations are shared, clarity, authority and corroboration, but Claude leans especially hard toward well-supported, trustworthy sources, so evidence matters even more.
How do you measure it?
We track your real buying questions across Claude and the other assistants, and report whether you are cited, a competitor is, or nobody is, over time.
Does Claude even send us traffic, or just answers?
Often the answer is the destination, and the buyer acts on the name they were given. That is exactly why being the named source matters: the value is being the business Claude stands behind, whether or not the click follows.
We are not a household name. Can we still get cited?
Yes. Claude cares about clear, well-evidenced sources that others back up more than about sheer fame. A focused business with real proof and readable pages is often a safer name for it to give than a big one with vague content.
How is this different from just doing good SEO?
It shares the same foundations, so a strong SEO programme is most of the groundwork. What we add for Claude is more weight on evidence, a clear identity, and backing from others, because it hedges harder on anything it cannot support.
How long before we see movement in Claude?
It varies with your starting point, your category and how the model refreshes. We baseline early and re-test on a regular cadence, so you can see direction over the first cycles rather than waiting on a single verdict.
Do we need web search to be on to benefit?
Both matter. When web search is on, Claude names live pages, so being easy to find and read decides things. When it is off, it answers from what it already knows, so a strong, consistent identity is what carries you. We work on both.
Read the full breakdown of claude
Claude is Anthropic's assistant, used inside its own apps and, increasingly, built into the tools your buyers already work in. People ask it the same ready-to-buy questions they once typed into Google: who to use, what to buy, which supplier to shortlist. It answers from what it learned when it was built and, when web search is switched on, from live pages it reads, summarises and names. Being named is not a trick you play on it. It is Claude deciding your business is a source it can stand behind.
That matters because Claude is deliberately careful. It is built to favour well-backed claims and to hedge, or stay quiet, when the evidence is thin. So the businesses it names tend to be the ones with a clear identity, real proof, and content a machine can actually read without tripping over technical problems. If a competitor comes across as the more trustworthy, better-evidenced option, that is the name your buyer hears, and you never even see the question that decided it.
We treat Claude as one strand of the same work that earns you rankings and mentions everywhere else, not an add-on. The foundations are shared across every AI tool: be easy to find, be clear, be backed up by others. What we tune for Claude specifically is how much weight it puts on evidence. We make your know-how, figures and sources clear enough that it can quote you with confidence rather than talk around you. Then we measure it honestly against your own buying questions, and report whether you were named, a rival was, or nobody was.
There is no guaranteed placement here, and anyone selling you one is not being straight with you. What we can do is make your business the most trustworthy option most worth naming in your field, on the pages Claude can read, and keep improving that position as the tool and its search behaviour change.