BrisTechTonic is a Bristol SEO agency that helps UK businesses get found on Google, the local map pack and the AI assistants they now ask, like ChatGPT and Perplexity, including on Framer SEO. Framer SEO is the work of helping a site built in Framer show up on Google. Framer is a design-first website builder that is technically strong out of the box. Like Webflow, it produces fast, tidy sites, which gives your page speed a real head start. The problems are almost always in how the site was built rather than the platform itself: headings picked for how big the text looks rather than to give the page a clear structure, thin content, missing or wrong extra Google details, and content sections organised to suit the designer rather than the way people search. Framer is also a newer platform with some genuine limits around redirects and how much content it handles. Good Framer SEO keeps the speed advantage and fixes the headings, content and Google details that design-led sites tend to skip, while being honest about where the platform still caps what is possible.
Framer is a design-first website builder in the same family as Webflow, and like Webflow it is a genuinely good technical base. It produces fast, tidy sites, which gives you a page-speed head start that most template builders do not. When a Framer site does badly on Google, the platform is rarely the reason. The way it was built is. Framer gives designers a lot of control over how a page looks, and that control is exactly what tends to get used at the expense of the things Google actually reads.
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The classic pattern is headings picked for how they look rather than what they mean. A designer wants a line of text to be large, so it is made a main heading, and now the page has several main headings and no real structure. Sub-headings get skipped because the size was not right. The overall structure, the thing Google and AI assistants read to understand a page, ends up meaningless. Alongside that we usually find thin content dressed up with lots of spacing and animation, the extra Google details missing or wrong, and content sections organised to suit the designer rather than the way people actually search.
So Framer SEO is mostly about protecting what the platform does well while fixing what the build got wrong. We keep the speed, restore a proper order of headings that reflects the actual content, build out the pages that are thin, add the correct extra Google details, and reorganise the content sections and the links between your own pages so the structure works for search as well as it looks. We are also honest that Framer is a newer platform: its control over redirects, and how much content it handles, are real limits today, and knowing where the platform genuinely caps you is part of doing the job properly rather than overpromising on a builder that is still maturing.
Almost nobody scrolls past the top of the results.
These are industry figures, not our own results, and we do not invent numbers. They show why the first result is worth a multiple of the tenth, and why a site that cannot be found simply is not in the running. No ranking is ever guaranteed.
What does Framer SEO cover?
Heading structure and semantic HTML
Framer's tidy pages are wasted when headings are picked for how big the text looks. We rebuild the order of headings so the main headings and sub-headings reflect the page's actual structure, which is what Google and AI assistants read to understand it.
Explore →Thin content, made substantial
Pages that look full but say very little are common on beautifully designed Framer sites. We build out the content that matters so it properly answers what people are searching for, rather than relying on layout and animation to suggest value.
The extra details Google shows
Design-led sites routinely go live with the extra Google details missing or wrong. We add carefully-checked details for the right kinds of pages so your listings can stand out in search and Google and AI have something clear to quote.
CMS collections built for search
Framer's content sections are often organised to suit the designer rather than the way people search. We reorganise how the content is structured, along with the web addresses and page templates, so it helps your rankings instead of fighting them.
Internal linking that was never planned
Framer makes it easy to build pages and easy to forget how they connect. We plan and add the links between your own pages that push strength towards the pages you want to rank.
Explore →Framer's emerging-platform limits
Its control over redirects, and how much content it handles, are genuine limits on a platform this new. We work within them tidily and tell you where they cap what is possible rather than pretending they do not exist.
Some of our recent work.
More on framer seo.
Book a free discovery call before you spend a thing
What clients say about working with us.
“I've had the pleasure of working with Chris on several SEO projects for my websites in the health field. He was definitely been able to demystify things so that I felt able to make decisions with him and feel confident they were the right ones. For a non-techie, that is worth gold! I look forward to working with Chris again and warmly recommend him to anyone who - like me - is unsure about all things SEO.”
“I was recommended by my branding partner to use Chris and his team last year. I can’t recommend them highly enough. They are very responsive , easy to communicate with and great at translating techy stuff when needed. They are now an essential part of my business model”
“We've been working closely with Chris, Hannah and the team for over 12 months now. As a small company with ambitious growth plans, it was incredibly important that we made the right choice on who to trust with our SEO. 18 months later, we're totally thrilled with our experience so far and our growing online presence within our market. We'd happily recommend BTT and their services to other SMEs. Drop them an enquiry!”
Real people on your account, not a faceless agency.
You work directly with the senior people who do the work, a small Bristol team you will actually get to know, not a call centre or an account manager relaying messages.
Meet the team →
The way we run Framer SEO.
Free discovery call and scope
We scan the site, check your headings, how much content each page has, the extra Google details, how the content is organised and your speed, and show you the main problems and the size of the opportunity before you commit to anything.
Structure and semantics first
We fix the order of headings and the underlying page structure so it reflects what each page actually says, undoing the damage of headings chosen for how big the text looks.
Content depth
We build out thin pages so they properly answer what people search for, keeping Framer's speed while giving each important page real substance rather than layout dressed up as value.
Schema and technical setup
We add the correct extra Google details and sort out redirects and how Google reads the site, within what Framer allows, making sure the platform's tidy pages are not undermined by the way the site was built.
CMS, internal linking and authority
We reorganise the content sections and the links between your own pages so the structure supports search, then go after the genuine press coverage and links from other trusted sites that tell Google your site is credible.
Measure, report, compound
Monthly reports tied to the searches that matter, not visitor numbers for their own sake, with the plan re-ordered each month around what is actually working.
How do we approach Framer SEO?
Keep the technical head start
Framer produces fast, tidy sites, which is a real speed advantage and the reason it is a strong base to build on. The job is not to rebuild what the platform already does well, it is to stop a design-led site undermining it, so we protect the speed rather than piling on weight that cancels it out.
Fix headings chosen for looks, not structure
The most common Framer problem is headings picked for how big the text looks. Main headings used more than once, sub-headings skipped, and an overall structure that means nothing to Google. We restore a proper order of headings that reflects what the page actually says.
Add the content and schema the build skipped
Design-led sites often go live with thin content dressed up in a nice layout, and with the extra Google details missing or wrong. We build out the pages that matter so they properly answer what people are searching for, and add the correct extra details so Google and AI have something clear to quote.
Honest about an emerging platform's limits
Framer is new and improving fast, but its control over redirects, and how much content it handles, are real limits today. We work within them tidily and tell you where they pinch, rather than pretending the platform does everything yet. Nobody can ever guarantee a place on Google.
Real people doing the work, and putting their name to it.
You deal with our small, experienced Bristol team directly, from the first call to every monthly report.
Meet the team →What Framer SEO puts on your desk.
Are we the right fit for you?
Thinking of switching from another agency?
Moving your Framer SEO to us is more straightforward than staying somewhere that is not working. You keep everything you already own, we pick up without a gap, and we can run the whole thing for you or work alongside your team and your developers, whatever suits.
A free look first
We review what your current agency has done, tell you straight what is worth keeping and where the quick wins are. No obligation to move.
You keep what's yours
Your site, content, Google Business Profile and analytics stay in your name. We work with what you already have; nothing is held hostage.
A clean handover
We map the work across, set a plain-English baseline in the first few weeks, and carry on from there. No starting from zero, no quiet ranking gap.
Three-month minimum, then rolling monthly on 30 days’ notice. No long lock-in, no exit fees.
Who does the work, and how?
BrisTechTonic is the trading name of Bryley Ltd. Your Framer SEO is run by experienced people with years of combined work between them. Framer SEO is judgement work: knowing what the platform already does well, spotting where a design-led build has quietly undermined it, and working tidily within the real limits of a platform that is still maturing. We would rather show you the honest state of your site than sell you a package you do not need, which is why we start with a free discovery call.
Experienced people, start to finish
The person who looks over your site is the person who does the work. No account managers passing messages to a back office, and no overseas content factory writing your pages.
We know where Framer is strong
We keep the platform's speed and tidy pages rather than rebuilding what already works, and put the effort into the headings, content and missing Google details that are actually costing you rankings.
Evidence over adjectives
We do not chase visitor numbers that look good but mean little, or promise rankings we cannot control. We report on the searches and enquiries that matter, and we say plainly what is and is not working.
How much does Framer SEO cost?
All + VAT · 3-month minimum, then 30-day rolling| What's included | Lite £299 + VAT / month | Max Most chosen £449 + VAT / month | XL £849 + VAT / month | Custom Contact us |
|---|---|---|---|---|
| Technical & on-page SEO | ✓ | ✓ | ✓ | ✓ |
| AEO / AI-search layer (found in ChatGPT, AI Overviews) | ✓ | ✓ | ✓ | ✓ |
| Local map-pack optimisation | ✓ | ✓ | ✓ | ✓ |
| Page creation | ✓ | ✓ | ✓ | ✓ |
| Blog posts / month | Add-on | Add-on | 2 | Tailored |
| AI Authority building | — | — | ✓ | ✓ |
| Plain-English monthly report | ✓ | ✓ | ✓ | ✓ |
| Best for | Getting the foundations right | Competing on your key terms | Going after it hard, incl. AI authority | Shaped around your goals |
Framer SEO: common questions.
Is Framer good for SEO?
As a technical base, yes. Framer is a design-first builder that produces fast, tidy sites, which gives your page speed a real head start. When a Framer site does badly, the cause is almost always the way it was built rather than the platform: headings used for how big the text looks, thin content, missing Google details, and content organised to suit the designer. It is also a newer platform with real limits, so we keep the speed and fix the substance while being honest about the ceiling.
Why do Framer sites have heading structure problems?
Because Framer gives designers full control over how text looks, and headings often get chosen for size rather than meaning. That leaves pages with several main headings, skipped sub-headings and an overall structure that makes no sense to Google. We rebuild the order of headings so the structure reflects what each page actually says, which is what Google and AI assistants read to understand it.
Can you add schema to a Framer site?
Yes. You can add the extra details Google shows in search on Framer, but design-led sites routinely go live without them or with them set up incorrectly. We add carefully-checked details for the right kinds of pages so your listings can stand out in search and AI assistants have something clear to quote. It is one of the most common gaps we find on otherwise well-built Framer sites.
What are Framer's real SEO limits?
Framer is strong but still maturing. Its control over redirects and how Google reads the site is more limited than a fully open platform, and it handles less content than a heavier system. None of that stops a Framer site ranking well for most businesses, but it shapes how we tackle certain problems, and we tell you where a limit genuinely caps what is possible rather than pretending it does not.
How much does Framer SEO cost?
Our work starts from £299 per month, with the scope agreed before you commit rather than sold at a flat rate. The right figure depends on how large the site is, how much the headings, the copy and the Google-facing details need reworking, and how competitive your search terms are. We work it out against what your Framer site actually needs after the discovery call.
Book the call, or see the evidence first