Linking creates a strong chain
Have you got a linking plan?
Well, I've discussed backlinks recently (which are the off page links to your site from other peoples websites)
But, is your internal linking strategy up to scratch?
Internal linking means you have Anchor Text in place that links to another page of your site. If you do this enough, every page should link to every other by a chain!
Internal Linking creates a spiders web of SEO that Google scans and indexes really easily, it means that when every page is linked, Google can follow a chain of relevant information, and so can your readers!