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BrisTechTonic
ServicesPPC packages

PPC packages that turn clicks into customers.

Managed paid search in clear monthly plans. We build, run and optimise your Google Ads, paid social and shopping campaigns, wire up the tracking and the landing pages, and measure everything against enquiries and revenue, not vanity clicks.

ExperiencedLive in 5 to 10 working days3-month minimum, then 30-day rolling
What you get
Google Ads, Shopping and Performance Max, built around buying intent
Paid social and smart retargeting to bring buyers back
Conversion tracking on every call, form and sale
Landing pages reviewed and built to convert
Daily optimisation by the person who runs your account
Book a call →
5.0136 Google reviewsElite Business Top 100, 2025 finalistExperienced Bristol team since 2019Hundreds of UK businesses helped
The short answer

A BrisTechTonic PPC package is managed paid search in a clear monthly plan: we build, run and optimise your paid campaigns from £400 + VAT a month per platform, build the landing pages and tracking that turn clicks into enquiries, and report against cost per enquiry and return, so your budget buys customers rather than clicks.

Why paid search

The fastest way in front of buyers who are ready now.

Traffic from day one

SEO compounds over months. Paid search puts you in front of ready-to-buy searchers the day your campaign goes live.

You only pay for clicks

You pay when someone actually clicks through, so your budget goes on real visitors, never on impressions that do nothing.

Warm, high-intent leads

We target the searches people run when they are ready to act, so more of the enquiries that land are ready to talk.

Smart retargeting

Most visitors do not buy first time. We bring them back across Google and social at the moment they are ready to commit.

Every pound is measured

Proper conversion tracking ties spend to cost per enquiry and return, so you can see exactly what your budget bought.

It sharpens your SEO

The keyword and conversion data from paid campaigns feeds straight into your organic and AI-search strategy.

The maths of paid
Buying intent is up for auction. Paid puts you at the front of it.
65%
Of clicks on high buying-intent searches go to the ads
WordStream
£2
Typical revenue reported for every £1 spent on Google Ads
Google Economic Impact
4.4%
Average conversion rate on the Google Search Network
WordStream benchmarks
90%
Of internet users are reachable through Google's ad network
Google
10×
More visits to websites from AI assistants like ChatGPT than a year earlier
Adobe Analytics, 2025

These are industry figures, not our own results, and we do not invent numbers. They show why intent-led paid can pay for itself where broad awareness spend does not. We manage to contribution margin, and no return is ever guaranteed.

Recent work

What managed paid search has done.

View all case studies →
Conversion, not just clicks

Clicks are the easy part. Conversions pay the bills.

Most agencies stop at the click. The traffic you pay for only works if the page it lands on is built to convert, so we treat the landing page and the tracking as part of the campaign, not an afterthought.

#What turns clicks into conversions
01Purpose-built landing pages, so the traffic you pay for lands somewhere designed to convert
02Conversion tracking on every call, form and sale, wired up before launch
03Call-only and lead-form campaigns for businesses that live on the phone
04A/B testing of ads and pages, so the account gets sharper every month
05Weekly performance visibility, so you never wonder where the budget went
What's included

Everything a managed plan covers.

We'll only recommend the channels that fit your buyers and your goals. For typical management costs, see our PPC pricing guide.

How it works

From first call to live campaign, in days.

01

Discovery and goals

A free call to understand your margins, your best customers and what a lead is really worth, so we build to profit, not vanity metrics.

02

Build and setup

Keyword research, campaign structure, ad copy, conversion tracking and a landing-page review. Live in 5 to 10 working days from sign-off.

03

Launch and optimise

Daily work on bids, budgets, audiences and creative by the person who runs your account, never a junior on rotation.

04

Report and refine

Clear monthly reporting against cost per enquiry and return, with the plan for next month. You always know what is working.

Pricing

From £400 a month, per platform.

Managed ads
From £400 + VAT/mo

Per platform. Run one channel, or add more as you need them.

How it works
  • Complete setup and management: keyword research, campaign design, ad copy and daily optimisation
  • One-off £400 + VAT onboarding fee
  • Three-month minimum, then renews monthly on a 30-day cancellation notice
  • Ad spend paid directly to the platform (minimum £250/month on Google)
In their words
What clients say about working with us.
5.0 average · 109 reviews

“The guys at BrisTechTonic are great - friendly and always helpful. I would highly recommend!”

Allanah Fenwick

“I've had the pleasure of working with Chris on several SEO projects for my websites in the health field. He was definitely been able to demystify things so that I felt able to make decisions with him and feel confident they were the right ones. For a non-techie, that is worth gold! I look forward to working with Chris again and warmly recommend him to anyone who - like me - is unsure about all things SEO.”

Biliana Avramova

“I was recommended by my branding partner to use Chris and his team last year. I can’t recommend them highly enough. They are very responsive , easy to communicate with and great at translating techy stuff when needed. They are now an essential part of my business model”

Sandra Webber
Read all 109 reviews →

Thinking of switching your ads to us?

Moving your paid ads to us is more straightforward than staying somewhere that is not working. You keep everything you already own, we pick up without a gap, and we can run the whole thing for you or work alongside your team and your developers, whatever suits.

01

A free look first

We review what your current agency has done, tell you straight what is worth keeping and where the quick wins are. No obligation to move.

02

You keep what's yours

Your site, content, Google Business Profile and analytics stay in your name. We work with what you already have; nothing is held hostage.

03

A clean handover

We map the work across, set a plain-English baseline in the first few weeks, and carry on from there. No starting from zero, no quiet ranking gap.

Book a free discovery call

Three-month minimum, then rolling monthly on 30 days’ notice. No long lock-in, no exit fees.

Common questions

PPC packages: common questions.

How much do PPC packages cost?

Our management runs as a clear monthly plan from £400 + VAT per platform, on top of your ad spend, sized to the account and the channels involved. There is a one-off £400 + VAT onboarding fee, a three-month minimum and then rolling monthly with a 30-day cancellation notice. See our PPC management cost guide for typical figures, or book a call for an exact recommendation.

What does PPC actually stand for?

Pay-per-click. You pay each time someone clicks your ad, so your budget goes on people actively searching for what you do, rather than on simply being seen. It is the fastest way to get in front of buyers who are ready now.

How quickly can my campaign go live?

Usually 5 to 10 working days from sign-off. You approve the campaign by email before we set it live, so nothing spends a penny without your say-so.

Who do I pay the ad spend to?

The ad spend goes straight to the platform on your own card, with a minimum of £250 a month on Google Ads. Our monthly fee covers the strategy, build, landing pages and daily management on top.

What platforms do you manage?

Primarily Google Ads (search, Shopping and Performance Max) and paid social such as Meta, plus Bing and emerging AI-search placements like ChatGPT ads where they fit. We only recommend the channels that suit your buyers and your goals, rather than spreading budget thin.

Can I combine PPC with SEO?

Absolutely, and it is usually where the best results come from. Paid gets you in front of buyers now while SEO and AEO build lasting visibility, and the two share data. We'll show you how they work together on a call.

Put your ad budget to work properly.

Book a call →
The team
Real people on your account, not a faceless agency.

You work directly with the senior people who do the work, a small Bristol team you will actually get to know, not a call centre or an account manager relaying messages.

Meet the team →
Chris McDowell, Founder & CEO at BrisTechTonicDominique, Fractional COO at BrisTechTonicHayley, Senior SEO Strategist at BrisTechTonicGenevieve, Client Services Manager at BrisTechTonicHannah Gooding, Senior Marketing Executive/Copywriter at BrisTechTonicOlivia, Senior Marketing Executive/Designer at BrisTechTonicAmelia Cheek, Marketing Executive at BrisTechTonic
Chris, Dominique, Hayley, Genevieve and the rest of the team