Search engine optimisation (SEO) is one of the most popular digital marketing tools available...
Ranking high on search engines involves more than just ads, you'll need the best SEO backlink strategy as well. Learn all about it here.
Want to know the key tip for improving your SEO strategy in 2022?
Build a better SEO backlink strategy. Backlinks help search engine algorithms establish the reliability of your website. Each time someone links to your page, it's like they're giving you a vote of confidence. The more votes of confidence you receive, the more accurate the algorithms read your site.
In response, they rank your platform higher in relevant search results. This results in more people clicking onto your website and becoming clients.
So, if you want to build your revenue, getting backlinks is crucial. Below, we'll go into the top strategies for obtaining backlinks in 2022. Keep reading to learn more!
.webp?width=539&name=file%20(1).webp)
Discover Your Unlinked Mentions
Some people use your website as a source of information but forget to link back to it. As such, one of the best ways to get more links is to keep track of these sites.
To do this, set up Google Alerts. Then, every day, Google will scour the internet looking for articles that mention your brand. You'll get a daily email update to review. You can then contact companies and ask for them to link to your website or products.
If you want more insight, use tools such as BuzzSumo or Ahrefs Content Explorer.
Ask for Contextual Links
The next time you look at an article, look for links in sentences that say something like "Read more."
These are known as contextual links. They provide additional resources for people who want to learn more about a certain aspect of an industry.
When building your SEO backlink strategy, look for opportunities to get featured in other websites' contextual links. To do this, you'll need to reach out to the site. Remember to mention why you think your content deserves to be linked to.
This is also a great opportunity to build business connections! Create blogs and use this as a great way to increase visibility in search results too!
Talk to Journalists
Journalists often link to websites when they publish articles. This helps them establish the credibility of their work. It also gives their readers the opportunity to learn more about the people they're interviewing.
Emailing a journalist about your products or services likely won't get you an interview, though. Journalists are a different set of people than your usual audience, so you need to tailor your pitch to them. Keep your proposal related to the news. For instance, if there has been a huge development in your field, you can reach out to a journalist and offer your commentary.
Ready to Build Your SEO Backlink Strategy?
Your SEO backlink strategy should serve as a key part of your marketing plans in 2022. Without a great backlink strategy, you won't grow your web traffic, reducing your ability to convert people into customers.
If you want to start building backlinking strategies, let us help. We provide high-quality backlink-building services that help you get to the top of search engine results.
Want more information? Contact us today to learn more!
