AI Search

What works, what has changed, and what NI businesses specifically need to know. SEO in 2026 is not the same as SEO in 2020. Some things still work the same...

What has changed, what still works, and where to focus your attention. Search has changed more in the last two years than in the previous ten. Traditional SEO, getting your...

More people are asking ChatGPT for business recommendations. Here is whether your business would come up and what to do if it would not.

SEO in 2026 looks different to five years ago. AI search is not replacing traditional SEO, but it is changing what good looks like. Here is what matters now.

Google AI Overviews are reshaping the search results page. Here is what that means for your organic visibility and how to adapt.

When someone asks ChatGPT which SEO agency to use in Bristol, will it mention yours? Here is how to make sure it does.

A growing number of people are getting answers from AI tools instead of clicking search results. AEO is how you make sure your business shows up in those answers.

Google announced at I/O 2026 that AI is now the default search experience, not a feature bolted on top. Here's what that actually means for your site, why "SEO" doesn't...

Notes from a talk I gave at BNI Hadlee in Bristol. For twenty years, success in SEO meant ranking on page one of Google. That was the scoreboard. It isn't...